Schedules of Program
- Overview
Overview
Program Overview
E-commerce offers significant growth opportunities, yet many businesses struggle with planning, technical setup, user experience, and performance optimisation.
This programme equips participants with structured e-commerce knowledge and applied store-building practices. It focuses on business model selection, digital store development, marketing integration, and operational management.
Participants gain practical capability to launch and optimise online commercial operations.
What You’ll Learn
• Understand e-commerce business models
• Plan and structure digital store development
• Integrate marketing and customer experience strategies
• Manage digital sales operations
• Strengthen performance optimisation thinking
• Apply structured online growth approaches
Topics Covered
- E-commerce fundamentals and models
- Digital store design and setup
- Payment systems and logistics basics
- User experience and conversion optimisation
- Search engine optimisation fundamentals
- Online marketing integration
- Store performance monitoring
Program Outcomes
By the end of the programme, participants will be able to:
• Develop and launch an online store
• Apply structured e-commerce planning
• Manage digital sales processes
• Optimise user experience and conversion rates
• Integrate marketing with store performance
• Support sustainable online business growth
Who This Course Is For
• Entrepreneurs
• Small and medium business owners
• Digital marketers
• Individuals interested in online retail
• Professionals expanding into e-commerce
Course Format
• Total duration:12Hours
• Instructor-led delivery
• Practical store-building exercises
• Applied workshops and case studies
• Pre- and post-assessments
Application Method
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Step 1
Create your Maximus Academy account.
This gives you access to course information, registration tools, and HRDF-funded enrollment options.
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Step 2
Register for the training program.
Choose your cohort, complete your details, and secure your place in the next course
Enroll Now
Supports Career Progression
- Job seekers looking to strengthen employability
- Professionals seeking to advance or pivot their careers
- Businesses supporting staff learning and development